PPC Strategist


We are working with a nationally recognized, well-established and financially sound company to recruit a motivated PPC Strategist.


  • Build and execute high performing paid search strategies across all products with a focus on optimisation.
  • Deliver a roadmap of projects and tasks to ensure business KPIs are delivered to forecast.
  • Structure all PPC accounts/campaigns in a smart, measurable and optimised approach.
  • Uncover and solve conversion problems, demonstrating strong business analysis skills to develop clear actions to address.
  • Lead and prioritise the delivery of simultaneous optimisation projects maintaining a focus on iterative improvements to drive sales performance across all products.
  • Monitor and analyse customer behaviour and funnel performance, setting up daily reports on funnel analysis.


  • 2-3 Years’ experience in a similar role.
  • Ability to shape and execute a winning paid search strategy.
  • Outstanding communication skills, with the ability to tailor messages to stakeholders of all levels.
  • Have significant experience running multiple A/B test programs.
  • You will have a good knowledge A/B testing, Google Analytics and bid automation platforms.
  • A good working knowledge of the digital media landscape.
  • You work well on your own initiative but can build nimble internal relationships.
  • Self-motivated, positive and driven.

Salary: Competitive

To apply send your CV jobs@peoplegroup.ie, through our website www.peoplegroup.ie

For further information regarding this role, please contact us on 01 6619636.

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The People Group is a Recruitment consultancy, specialising in Sales, Marketing & Management, established in 1989 and is based in Dublin 2. Our experienced team works in both the contingency and search areas, and covers all industry sectors including: FMCG, B2B, B2C, ICT, IT, Financial Services, and Telco with a focus on Mid to Senior Level roles.

To apply for this job email your details to jobs@peoplegroup.ie

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